Open a Women in Coffee bar

Join Caffè Vergnano's social sustainability project.

Apri un bar Women in Coffee

Women in Coffee at the bar

Women in Coffee (WIC) is a charitable fundraising project that shines a light on the role of women in plantations and women's empowerment projects. WIC gets behind the counter and customises the coffee selection, the merchandising and the equipment to make enjoying coffee at the bar a great all-round experience.

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Sustainability

Women in Coffee supports social sustainability projects for women
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A Special Project

For select baristas whose story is consistent with the initiative and who want to be part of a project built on solidarity
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Fundraising

Caffè Vergnano donates a portion of its proceeds from the sale of coffee and products to WIC projects
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Fine Coffee

The varieties that make up the WIC blend originate from the main regions featured in our projects
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What will you receive?

A tailored pink plan that not only meets your needs but respects the features of the venue itself. The limited-edition coffees and equipment, as well as products for the barista and end consumer all contribute to creating a special atmosphere and support real sustainability projects for women.

Foto Un progetto su misura per il tuo bar

A plan tailored to your bar

The various elements involved in the project can be combined in different ways to suit your needs.

miscela solidale wic

A blend based on solidarity

The resulting blend of coffee varieties from the areas in Santo Domingo and Honduras featured in our projects. Packaged in 50% recycled and infinitely recyclable packaging. rpet eng

merchandising bar wic

Bar merchandising

Espresso cups, cappuccino cups, mugs, tops and aprons bring a "touch of pink" to the venue and staff.

Un percorso di formazione ad hoc

Ad-hoc training course

Courses for staff provided by a qualified trainer from the Vergnano Academy.

Il merchandising per il bar

Products for customers

Customers can purchase limited-edition items at the venue, actively contributing to the fund-raising effort as a result.

Why open a
Women in Coffee bar?

Icona Progetto su misura

TAILORED
PLAN

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BLEND BUILT
ON SOLIDARITY

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SPECIAL
MERCHANDISING

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TRAINING
COURSE

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DEDICATED
COMMUNICATION

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    CAFFE VERGNANO STREET COFFEE
    The Pink Bulli

    With its mobile café concept, Street Coffee has an all-new tool dedicated to the "Women in Coffee" project. Volkswagen's legendary Bulli has been given a new lease of life and a touch of pink to bring coffee built on solidarity to the street.

    Discover more
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    BAR WOMEN IN COFFEE
    Find out where to find us

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